Blossom Academy Zürich respects the privacy of website visitors, students and customers.

This Privacy Policy explains what personal information may be collected, why it is processed, how it may be used and which external service providers may process data in connection with the website.

PERSONAL DATA WE MAY COLLECT

Personal information may be collected when a user:

• visits the website;
• fills in a contact form;
• contacts Blossom Academy;
• reserves a course;
• makes an online payment;
• selects a training date;
• chooses practice areas or course options;
• communicates with the Academy;
• subscribes to marketing communications where applicable;
• interacts with advertising;
• uses website functions.

The information may include:

• first name;
• surname;
• email address;
• telephone number;
• WhatsApp number;
• billing information;
• selected course;
• selected training date;
• practice-area preferences;
• booking information;
• payment and transaction information;
• IP address;
• device information;
• browser information;
• cookie identifiers;
• website usage data;
• analytics data;
• advertising and conversion data.

PURPOSE OF DATA PROCESSING

Personal information may be processed for:

• course reservations;
• organisation of training;
• communication with students;
• customer service;
• payment processing;
• invoices and accounting;
• booking confirmations;
• providing Academy services;
• website security;
• prevention of fraud or misuse;
• website improvement;
• website analytics;
• measurement of advertising effectiveness;
• conversion tracking;
• remarketing;
• marketing where permitted;
• fulfilment of legal and administrative obligations.

THIRD-PARTY SERVICE PROVIDERS

Personal information may be processed by external providers used for the operation of the website and business.

These may include:

• Stripe;
• website hosting providers;
• email providers;
• Meta Platforms;
• Facebook;
• Instagram;
• Google;
• Google Analytics;
• Google Ads;
• Google Tag Manager;
• technical and IT providers;
• booking or communication services.

Each third-party provider processes data according to its own privacy rules and applicable law.

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STRIPE & CARD PAYMENTS

PAYMENT PROCESSING

Online payments on the Blossom Academy website are processed through Stripe.

Stripe may process information required for payment processing, including:

• customer name;
• email;
• billing information;
• payment-method information;
• transaction amount;

• currency;
• transaction date;
• purchased course;
• fraud-prevention and security information.

Full bank-card details should not be stored directly on the Blossom Academy website where payment processing is handled by Stripe.

A link to the current Stripe Privacy Policy must be available.

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FACEBOOK, INSTAGRAM & META

META PLATFORMS

Blossom Academy may use services provided by Meta Platforms in connection with:

• Facebook;
• Instagram;
• Meta Ads;
• Meta Pixel.

Meta technologies may be used to:

• measure advertising performance;
• track conversions;
• understand user actions after advertisements;
• create advertising audiences;
• perform remarketing;
• improve advertising campaigns.

Marketing technologies such as Meta Pixel must be connected to the website’s Cookie Consent system.

They must not be classified as necessary cookies.

Where consent is required, Meta marketing technologies should activate only after the user accepts the relevant category.